During Barack Obama's campaign he surrounded himself with phenomenal people such as David Axelrod, Robert Gibbs, and many more. The one aspect that I noticed about Obama's strategists and campaign manager were how real they were.
Robert Gibbs would always do interviews on Morning Joe and other news stations. Yes, in most of his interviews he talked about the campaign and answered questions, but he also managed to fit in a few jokes. I think these qualities (being professional yet humorous) are quintessential for a campaign's well-being. I believe that the press fell in love with Obama not just because he is who is, but he also had likable people working the press.
Bobby Jindal needs to find the RIGHT people to help his campaign gain the media's respect and positive attention. Most assume that Fox News likes all republican candidates, but in this campaign we learned that is just not true. Fox News likes the Bush campaign/administration because they liked Karl Rove.
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